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Criteria
Pricing
Design
Power
Format
Content
Support
| Criterion | Curb Media | Corflute | A-frame | Competitor mains LED billboard |
|---|---|---|---|---|
| Pricing | On application · interest-free financing | $8–$15 per print | $120–$250 per unit | ~$9k outright or weekly rental |
| Aesthetic | Architectural · matte-black anodised · smoked glass | Disposable plastic | Painted timber / steel | Industrial rental kit |
| Format | Directional + on-site billboard | Directional only | Directional only | On-site billboard only |
| Mobile or fixed | Both — Pointer/Plus mobile, Billboard mobile or fixed | Mobile | Mobile | Mobile only (wheeled cart) |
| Power source | Docked LiFePO₄ ballast base · overnight office charge (Billboard adds full-frame solar strips) | n/a | n/a | Mains only — no battery |
| Visible wiring or cabling | No | n/a | n/a | Yes |
| Hidden battery system | Yes | No | No | No |
| Weight | ~6 kg (Pointer) · ~10 kg (Plus) · from ~40 kg (Billboard) | 0.2 kg | 6–10 kg | ~40 kg |
| Brightness | 2000 nits (LED) · 700 nits (LCD) · 5000 nits (Billboard) | Reflective only | Reflective only | 5000 nits |
| Weatherproof | IP65 sealed | No | Partly | IP65 sealed |
| Editable on the day | Yes | No | No | USB stick only |
| Content control | App · iOS / Android · scheduled playlists | Pre-printed only | Pre-printed only | USB stick, manual |
| Custom branding | Full screen, dynamic | Pre-printed only | Pre-printed only | Full screen |
| Reusable across campaigns | Yes | No | Yes | Yes |
| Warranty | 36 months, bumper-to-bumper | n/a | n/a | 24 months |
| Certification | RCM + UN38.3 targeted; CE / FCC roadmap | n/a | n/a | Varies |
| Looks like every other agency's | No | Yes | Yes | No |
Showing 17 of 17 criteria across 4 options. Competitor figures referenced from publicly available outdoor-LED rental brochures (2025). Curb Media pricing on application — interest-free financing available.
The category, today
What Curb Billboard replaces.
Four formats currently dominate the front-of-property signboard market. Each is printed, fixed-content, and disposed of at the end of the campaign. A single Curb Billboard panel does the work of all four — updated from the agent's phone, reused across hundreds of campaigns.
900 × 1200 mm typical
Corflute on stakes
Single-use plastic, two timber stakes. ~$80–$160 per print, reprinted for every status change. Lands in landfill at campaign end.
1200 × 1800 mm typical
Photo-tile signboard
Premium ACM panel with printed photography. Six-week production. Any price, photo or status change requires a reprint and re-install.
1800 × 2400 mm typical
Printed billboard
The 'hero' format for premium listings. Beautifully designed, structurally permanent — and obsolete the day the property goes under offer.
Up to 2400 × 3000 mm
Illuminated lightbox
Backlit hardware around a printed face. Visible at night but still a printed sheet — every update is a reprint, every campaign a reinstall.
Update cycle
6 weeks · reprint required
Seconds · from agent's phone
Lifetime cost (10 campaigns)
$1,200 – $24,000 in reprints
One-time hardware · amortised
End of campaign
Landfill · single-use
Re-deployed · zero waste
Private list · AU / NZ
By invitation.
Pre-orders for Australia and New Zealand open this season. Join the private list for early access pricing and agency pilot programs.